Reasons to own a salon web site
How to get a salon web site?
What if you don't have a computer?
Salon Request Form
We saw barber shops, beauty salons, styling salons, full service salons, large retail salons, now what is next?
Many salons are choosing the internet as a world marketing solution at a low cost. For the cost of a yellow page ad or billboard salons now can enjoy advertising to the masses. Change is hard. Change is here now. Here are some reasons why internet marketing makes sense for salons:
1) It shows your clients that your salon is on the "cutting edge."
2) It builds your credibility with your staff and clients.
3) You can take orders online. Like it or not, it is the wave.
4) You can book appointments online.
5) You can establish a "presence" online with your work (hairstyles.)
6) You can have 2 clienteles. One in the salon and one online.
7) You can share ideas with other salons online.
8) Your salon becomes global not local.
9) Your CPM (cost per thousand) becomes next to nothing.
10) Potential clients can see your salon (take a tour) before they
physically enter your salon.
11) Salon motivation rises when each stylist has a web page.
12) Advertise specials - update them weekly, monthly, quarterly, etc.
13) Show your salon menu.
14) Use your salon site address on business cards, ads, whatever! It
maximizes your exposure.
15) Have printable coupons.
16) Run contests.
17) Educate the public on what you do.
18) Consult clients online.
(we can go on and on....)
Salon
Request Form
How to get a salon web site?
Salonweb.com is a division of Sunset Marketing®. We do salon sites at a fraction of what you would normally pay elsewhere. We understand: The salon industry. We understand marketing. We understand promotion. We believe the salon sites we've created are the best. We get calls weekly from salons that have gone to some other company and have paid a fortune and some have paid next to nothing. The complaint is that they get no business.
Receiving business from your new salon web site is what the "game" is all about. There has to be a consistent mix of design, marketing, and promotion. If you miss one of the three you may not get the results you want.
We have seen salons spend $3000+ for a five page site that has not received much traffic in 6 months. We have seen the designers that charge $100 for a 10 page site. They get no traffic. The bottom line is ...you get what you pay for. Just like in your salon. Salon Request Form
Learn From the Experts
We dare you to watch TV for 1 hour and not see a commercial saying, "...or see our web site at www.whatever.com." This is just the beginning. Only (approx.) 6% of the population is "web wise" now. A new website goes online every 20 seconds.
The demographics of internet users are tremendous. They are well educated, wealthy, willing to spend money (and have it to spend), most are 36 years old. Is this a great client base?
What if you don't have a computer?
1) Now is the time to get one. A no frills computer costs $1000 or less.
2) 34% of our clients (salon owners don't have one). You don't have to
own a computer to benefit from the internet.
3) Try web TV. See the internet on your TV set.
Your Salon
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